Is social media a part of your life? For most people, myself included, two hours of social media each day is the norm. Although everyone has their own personal, preferred sites to use, there are a few things to keep in mind if you are a part of the frenzy. We cannot list all of the things here, but six important pieces of information that you need to know when using social media is listed below. I want to share this with you to make your online experiences a little more fun and a whole lot easier.
1- Invoke Passion
Posts that invoke passion do best on social media. If you want the most likes and shares, remember to post things that resonate with the heart. Speak to the reader on a deeper level and you win every time.
2- Try Out New Sites
You won’t need to spend endless hours on a site to know if it is one that you can rock with. Give the new social media platforms try because you never know when you will find a site that you love and want to use. Don’t browse the site so quickly you don’t give it a shot but remember, you don’t need to devote a large amount of time to a site to check things out.
You might want to cross-promote ever piece of content and every photo that you get; don’t do that. It is acceptable and advisable even to connect your Facebook and Instagram accounts. This is so you can easily share posts. But, reserve this feature for sharing the name tag more often than anything else. People do not want to see the same content on all of your sites and it doesn’t give them a reason to follow you on more than one page. Give your audience fresh content everywhere they go!
4- Spelling & Grammar is Important
Sometimes, spelling and grammar on social media are so hideous, making out anything the post says is impossible. This is a good way to send people running away from your brand and recommending others do the same. Even though it is just social media, it is important to use proper grammar and spelling in your posts so you don’t risk looking less than professional.
5- You Can Market using Social Media
Instagram and Facebook are two of the sites that people use to advertise and market their businesses and get ahead of the competition. It is easy to add photos and information about the business that attracts many eyes in its direction. You can buy IG followers and certainly get ahead when social media is used for small business marketing posts.
6- It’s Social Media, But…
What you post does matter. Even things that are later deleted may not really disappear forever. Be mindful of your posts and never upload anything you might later regret. Keep your profile private if you worry about a boss, family, etc. seeing the things that you post.